Brand Story
Empowering dental professionals worldwide. For dentists’ excellence, since 2005.
Who We Are
Foshan Rixi Medical Equipment Co., Ltd was founded in 2013 in Foshan, Guangdong Province.
RIXI core products: RIXI MEDICAL will provide you with convenient one-stop service to purchase high quality dental instruments,including dental unit,dental handpiece,endo motor, rotary files, micromotor, dental scaler, air abrasion master, intraoral camera, whitening machine etc.
RIXI- Providing first-class production solutions for the global high-end dental instruments brand!
- ISO 9001, 13485, CE Certified
- Trusted by Professionals
- 20 Years Focus on Dental Units
Why Dentists Trust RIXI: Our Unique Offerings
Global Reach, Local Understanding
Flexible Customization Capabilities
Dedicated R&D team for Continuous Innovation
One-Stop Solution for Dental Practices
Outstanding Value for Money
Exceptional After-Sales Support
100% Traceable Quality Control
Eco-Friendly Manufacturing
Chairman/Founder
Chairman of Foshan Ruixi Medical Devices Co., Ltd., Vice President of Foshan Foreign Trade Association, and an outstanding partner in the dental equipment industry. Since 2013, he has driven the company’s development with excellent leadership. With over 12 years of experience in international trade and manufacturing, he has strategically transformed RIXI from a local startup into a global leader in dental equipment.
Core Contributions:
- Strategic Upgrade: Led Ruixi to the global leadership position in dental equipment and reshaped the industry benchmark image.
- Benchmark Establishment: Built a dual engine of quality and innovation, solidifying the foundation of the brand's international competitiveness.
- Global Coverage: Expanded the market to over 100 countries worldwide, providing professional services to more than 200,000 users.
- Honor Accumulation: Led the company to win many authoritative industry awards, establishing the brand's influence in the industry.
Mission: To provide first-class production solutions for global mid-to-high-end dental brands.
RIXI's Mission & Vision
Our Mission
We aim to create value for our users and establish win-win partnerships with our customers. Our goal is to be a loved employer and an esteemed name in the dental industry.
Our Vision
Aiming to be China’s premier dental brand, we are dedicated to enhancing oral health for all humanity. Our vision focuses on empowering dentists to achieve greater excellence.
— Our DNA —
The Values That Define RIXI
At RIXI, our core values are the foundation of everything we do. They shape our decisions, guide our actions, and define who we are as a company.
People-Centric Approach
We believe in the power of our team. During the pandemic lockdown, our staff voluntarily stayed on-site for 192 hours to ensure timely order delivery, demonstrating our commitment to both our people and our customers.
Integrity and Excellence
We uphold the highest standards of honesty and quality in all our interactions. When a shipping error occurred due to a third-party mistake, we took full responsibility and worked tirelessly to rectify the situation, even during a holiday period.
Team Spirit
We foster a collaborative environment where everyone's contribution is valued. Our rapid response to urgent situations, like assembling a team of 20 people to load containers during a storm, showcases our unity and dedication.
Continuous Innovation
We embrace change and continuously seek ways to improve. Our investment in R&D, with over 30 patents and 15+ innovative designs, demonstrates our dedication to innovation.
Value Creation
We strive to create value for our customers, partners, and society. Our expansion from a 2,000 sqm workshop to a 10,000 sqm facility in less than two decades is a testament to the value we've created and the trust we've earned.
People-Centric Approach
We believe in the power of our team. During the pandemic lockdown, our staff voluntarily stayed on-site for 192 hours to ensure timely order delivery, demonstrating our commitment to both our people and our customers.